Semantic

HighWire and Semantic Scholar Partner to Enhance Article Discovery

Scholarly publishing technology provider, HighWire, announced it has partnered with AI-powered academic search engine, Semantic Scholar to enhance article discovery for researchers. Semantic Scholar is funded by the Allen Institute of Artificial Intelligence (AI2), a non-profit AI research institute whose mission is “AI for the Common Good”. As a free, AI-powered research tool for scientific …

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Semantic Search: What SEOs and Content Marketers Need to Know

Semantic search is a data retrieval method where user intent and resources are represented in a semantic model. So what do you need to know about it? Semantic search is not a new concept in the SEO industry but many digital marketers are still confused about what it is and what to do about it. …

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HTML5 Semantic Markup Allows for Machine – Readable Search

Search engine technology is advancing rapidly, and your website may be losing opportunities for discovery by lagging behind. SEO Auckland finds that recent HTML5 semantic markup gives the content an advantage on search platforms. HTML5 elements are easily added to content for better SEO optimization. Unique markups offer indicators for search engines as to how …

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The SEO Advantages of Machine-Readable HTML5 Semantic Markup

Semantic HTML5 provides us with an opportunity to improve our websites and optimize for search engines. We can take full advantage of these opportunities by using machine-readable semantic HTML5 elements to describe page outlines. Specially-named containers can help search engines and browsers more easily identify how our pages are arranged. For example, <header> is its …

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What Is Latent Semantic Indexing In SEO?

Can Latent Semantic Indexing Boost Your SEO Strategy? Search engine optimization or (SEO) has been the go-to marketing strategy for many businesses for almost three decades. Since the inception of the internet, the number of powerhouse search engines have drastically decreased with anyone familiar with the SEO industry telling you there are only three that …

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Semantic search for Google Ads: What it is and why it matters

Semantic search is the future of advertising on Google. In fact, Google continues to change its algorithm in line with how we are searching and how it understands search user intent. In 2017, Google reclassified exact match type keywords from the syntactic category to the semantic category. You’ve probably heard semantic search thrown around in …

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