For the latest in consumer and industry news, top trends and market perspectives, stay tuned to Mintel News featuring commentary from Mintel’s team of global category analysts. April 14th, 2020April 14th, 2020 Whether commuting on the train, running in the park, or sitting at your desk, Mintel’s podcast series ‘Little Conversation’ brings you fresh ideas, […]
Sensory triggers: The influence of senses Read More »
When I was in middle school, the coolest place to shop was Abercrombie & Fitch. I loved going in and picking out my favorite jeans and hoodies. The issue was that my mom — who I depended on to drive me to the mall — couldn’t stand going into the store. Why? Long story short,
5 Examples of Sensory Branding in Retail Read More »
It’s almost too easy. By using sensory words to evoke sight, sound, touch, taste, and smell; smart and attractive writers just like you are able to make their words burst to life in their readers’ minds. In this post, you’ll learn: The science behind sensory details (e.g. why sensory words are so persuasive); The definition
581 Sensory Words to Take Your Writing from Bland to Brilliant • Smart Blogger Read More »
Stock photo Why you need to use sensory gratification marketing to sell more online Sensory gratification marketing sounds a grand term but all it really means is stimulating as many senses as possible. The more senses of a buyer you stimulate, the more likely they are to buy because they become immersed in your product.
How to Make the Most of Sensory Gratification Marketing On Your Website Read More »
