Positions for Endurance International Group Holdings Inc (NASDAQ:EIGI) “Big money sentiment for Endurance International Group Holdings Inc (NASDAQ:EIGI) in Q3 2018 decreased to 1.42, according to Securities and Exchange Commission filings. So its down -0.55, from 2018Q2’s 1.97. 54 funds increased or opened new positions, while 38 reduced and sold holdings in Endurance International Group […]
Positions for Endurance International Group Holdings Inc (NASDAQ:EIGI) “Big money sentiment for Endurance International Group Holdings Inc (NASDAQ:EIGI) in Q3 2018 decreased to 1.42, according to SEC.gov filings. That’s down -0.55, from 2018Q2’s 1.97. 54 investment professionals opened new and increased positions, while 38 trimmed and sold equity positions in Endurance International Group Holdings Inc
Sentiment for HUBSPOT INC (NYSE:HUBS) HUBSPOT INC (NYSE:HUBS) institutional sentiment decreased to 1.02 in Q3 2018. Its down -0.18, from 1.2 in 2018Q2. The ratio has dropped, as 104 active investment managers started new or increased stock positions, while 102 sold and trimmed stock positions in HUBSPOT INC. The active investment managers in our partner’s
The conventional thinking is that social media conversations about brands are representative of broader consumer sentiment in the overall market. However, new research from Engagement Labs finds online discussions and sentiment are not necessarily predictive of offline brand outcomes. Among other things, Engagement Labs sought to answer the question, “Can the social media tip of
Report: Social media sentiment not predictive of offline brand outcomes Read More »
Sentiment analysis is a method used to analyze the positive and negative emotions associated with a particular series of words. The technology has evolved in scope and availability in recent years, and the impacts on marketing and SEO are only just beginning to show themselves. As sentiment analysis creeps into use by both search engines
When Mars Wrigley Confectionery was going to market earlier this year with six new flavors of Goodnessknows snack bars, it wanted to not only build brand awareness through social media but also use the channel to drive purchases. The result was a campaign that targeted health-minded consumers on Twitter, serving them ads and coupons in
How Mars Wrigley Turns Social Sentiment Into Real-time Opportunities for Goodnessknows Read More »
Feelings. They’re complicated. Especially where social media is concerned. Throughout existence our brains have evolved to connect the dots of our experiences into meaningful patterns, but the boom of social media and digital language has made comprehending sentiment an entirely new beast. This dilemma is particularly frustrating for marketers. Research has shown that people only
5 ways to excel at social customer experience using AI A recent McKinsey report suggests that as many as 70% of buying experiences are evaluated by customers based on how they’re treated. No wonders that ‘voice of customer’ has been the concern for marketers from some years now. Download Premium Resource – AI and Machine
Improving social customer experience using AI powered sentiment analysis Read More »
There was a much-anticipated showdown over the weekend. It involved one man mainly known for punching people, and another man known for punching, kicking, and wrestling people. This event garnered 4.6 million pay-per-view buys, plus nearly 3 million illegal stream watchers. You may have heard about this fight thanks to the loud, constant promotion and international press
Mayweather vs McGregor: Social Sentiment for the Big Fight Read More »
