July 30, 2019 Fraggles are a concept that I have been talking a lot this year. They are a new indexable unit, like a page but smaller, and it appears that Google is indexing them to help them surface answers in search results. This is a speculative theory about how Google works, now that Mobile-First …
Webinar: Fraggles, Mobile-First Indexing & the SERP of the Future Read More »
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When discussing Search Engine Optimization (SEO), there are three main aspects that need to be considered: website optimization, work on Domain Authority (DA) at large, and behavioral factors. At the dawn of SEO, having a website was the most important factor in being searchable by potential clients. Later, DA or backlinks from other authoritative websites …
How to Build a SERP Strategy to Beat Your Competitors Read More »
Ranking on Google isn’t as easy as it was 10 years ago. There is no magic spell that you can use to skip the process and get your article on page 1. You need to be smart and think like the search engine bots. Like what do you see on a web page to rank …
Nowadays, the quantity of information available on the internet is expanding very rapidly and automatically the search results are also growing into the bulk. The process of finding and separating the most relevant and relatable content for any particular search made by the user is quite messy. The SERP or search engine result pages are …
How SERP tracking can be used to benefit your SEO strategy? Read More »
