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5 must have e-commerce strategies that will shape 2019

Online retailers today have a brilliant opportunity to leverage these new technological trends and boost their business The blinding pace at which digital landscape is growing is impacting every aspect of businesses. With the emergence of data analytics and innovative technologies, the e-commerce industry is gaining a solid ground to deliver better customer experiences. Online retailers […]

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Three Major Developments That Will Shape SEO In 2018

Search engines are constantly improving the search experience and, as a result, search engine optimization (SEO) is in a nonstop transformation. For SEO marketers, the challenge isn’t to simply understand the complex science behind the strategy — it’s to be able to adapt to the ever-changing rules of the game. The past few years have

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The Five SEO Trends Taking Shape In 2018

Just when you think you have Google’s search engine optimization (SEO) algorithm figured out, it changes. It’s a never-ending system that started off as nothing more than using select “keywords” and backlinks but has now turned into an elaborate necessity within every marketing strategy. SEO is an ever-changing field, and the only one with all

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Voice Search Usage on the Rise and How it Will Shape the Future of Marketing [Infographic]

It is becoming apparent by the day that Voice Search usage is going to be the next big thing in the world of marketing by a mile. Recent advancement in natural language processing and artificial intelligence have made it possible for voice searches like Alexa to gain popularity in the recent times. According to projections

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How customer and competitive research should shape your marketing

Conveying the value of your product or service is a foundational tenet of marketing. Whether you are a mature company or a startup, understanding your worth and knowing how to properly communicate it to current and prospective customers is key to success. But as those of us tasked with driving marketing strategy know, this isn’t

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Amber Sauer Emotionally Performs Ed Sheeran’s ‘Shape Of You’ In Blind Audition

Photo Credit: NBC Amber Sauer is last on The Voice and she came out and performed a cover of “Shape Of You” by Ed Sheeran. Amber sang background for Kelly Price. She is from Paris, Calif. Kelly Clarkson hit her button to turn for Amber and to completely fill her team. All coaches have full

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New Study Highlights Trends that Shape Millennial Consumer Decisions

As the world changes, it’s important for business owners and marketers to keep up with shifting trends in consumer behavior. For example, over the past 15 years, technology has increased the number of ways people can connect with brands and an increasingly global marketplace has created more competition among brands. To help marketers understand young

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5 B2B Marketing Trends That Will Shape 2018

February 6th, 2018 B2B marketing values relevancy, which makes emerging trends pertinent for any marketer looking to get a jump on their effectiveness in 2018. From embracing multimedia content creation to using copywriting in a more story-driven, personal form, these marketing trends are something all B2B marketers should keep in mind. 1. Multimedia Content Creation

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