Pinterest is enhancing its Lens camera search functionality with a new ‘shop’ tab in search results full of shoppable pins. Lens is a feature built into the Pinterest app that allows users to search for a specific item by taking a picture of it. Simply take a photo and Pinterest will return a set of …
Pinterest Shows Shoppable Pins in Visual Search Results Read More »
May 26th, 2020 Marketing Erica Perry The number of Pinners who engaged with shoppable product pins has increased nearly half (44%) year-over-year. During a time when browsing the aisles of a favorite store just isn’t possible, the platform has doubled down on its exploration of ways to improve product discovery and customize listings with a …
Here’s How Facebook and Pinterest are Making Shoppable Content Easier to Navigate Read More »
TikTok, the short-form video app owned by ByteDance, is testing shoppable video posts, making it possible for influencers on the platform to place social commerce URLs within their posts. The test was shared by Fabien Bern, owner of a Chinese influencer agency, who posted an example of a shoppable video post via his Twitter account. …
TikTok teases social commerce capabilities with shoppable video test Read More »
Pinterest announced on Tuesday it has advanced its Lens capabilities, making it possible for the visual search tool to now identify more than 2.5 billion fashion and home products. With this latest advancement, the company is adding fashion and home related Shoppable Pins to visual search results. “Now, when you use Lens within a fashion …
Pinterest brings Shoppable Pins to visual searches for fashion, home products Read More »
How often do people often visit your site? For you to become successful, you need to rely on web traffic to increase conversions. But the thing is – what if the same people aren’t navigating your site every single day? In a study about the online shopping behaviors in the US, 40 percent of users …
How to Sell More on Instagram With Shoppable Posts Read More »
Press release content from Business Wire. The AP news staff was not involved in its creation. Click to copyhttps://apnews.com/Business%2520Wire/a1e4e268064c4b6b9fa8e14a1b59473f PHILADELPHIA–(BUSINESS WIRE)–May 20, 2019– Curalate, the leading social commerce company, today announces it is launching an integration for merchants to easily participate in Shoppable Ads on Google Images, a new ad format featuring shoppable lifestyle imagery. …
Curalate Launches Integration Enabling Brands to Leverage Shoppable Ads on Google Images Read More »
PHILADELPHIA–(BUSINESS WIRE)–May 20, 2019– Curalate, the leading social commerce company, today announces it is launching an integration for merchants to easily participate in Shoppable Ads on Google Images, a new ad format featuring shoppable lifestyle imagery. This benefits both the brands that advertise on the site and consumers looking to discover new products. This integration …
Instagram launched a new @shop account managed by an internal team that curates shoppable posts from across the app. “Content featured on @shop will be 100% community-trends driven. The team managing @shop will work with the Community Labs team at Instagram to identify trends, brands and creators that are of interest to our community so …
Instagram launches @shop account to boost interest in shoppable posts Read More »
Global sports sponsorship grows as eyes turn to women’s games, Instagram tests shoppable content feature for influencers, American and Aussie most-trusted brands are recognized, Google Keyword Planner updates and a turbulent week for Google shareholders This week, we take a look at how the global sports sponsorship industry is forecast to grow significantly, with female …
Global sports sponsorship and Instagram’s shoppable content testing – News Roundup Read More »
Instagram has the power to be a big sales driver for brands both large and small, and its increasingly flexible advertising features are pushing that capacity higher and higher. The social media giant has made its advertising platform more powerful and more accessible than ever before, and advertisers are now reaping the benefits. What are …
Here’s how to incorporate shoppable Instagram posts into your e-commerce strategy Read More »
