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Leverage Partnerships to Shortcut Content Development

Developing quality content for digital marketing requires a significant commitment. Collecting insights and information, conducting search engine optimization (SEO) research, writing, reviewing, revising, and proofreading all take time and concentration. Sunir Shah, President of the Cloud Software Association, says content development isn’t a process that you want to take lightly. “Quality matters with content. It …

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There’s no shortcut to authority: Why you need to take E-A-T seriously

Recently, I was talking to a client about a new project when he raised an interesting question. He was curious to know how I measured E-A-T, or “expertise, authoritativeness and trustworthiness,” in relation to SEO. If you’re unfamiliar with E-A-T, it’s a term taken from Google’s Quality Rater Guidelines, a set of instructions that Google’s …

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Google Assistant iOS app adds Siri shortcut, making it easier for iPhone users to say Okay Google

Google has released an update to its Google Assistant app for iOS that brings Siri Shortcut support to the app. That means you can now trigger the Google Assistant by saying “Hey Siri, OK Google.” This will make it easier for iOS users to ask Google questions while being completely hands free. They no longer need …

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The BIG Internet Marketing Success Shortcut | InstaCashKeywords | Starving Crowd Niches

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