Sitelinks

Google Sitelinks, Callouts, Snippets To Deliver More Information 08/10/2017

search engine optimization cost, SEO BLOG /

Later this month, Google will change how AdWords mobile ads display sitelinks, callouts and structured snippets. The goal is to make the ads increasingly clickable and callouts and structured snippets bigger. Today, between two and four callouts are served, in addition to the ad text, when the callout extension appears with the ad on a […]

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Google AdWords Sitelinks, phrase match & AR

Channel: Industry, SearchCap, SEO BLOG /

Barry Schwartz Barry Schwartz is Search Engine Land’s News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on social media at @rustybrick, +BarrySchwartz and Facebook. For more background information on Barry, see his full bio and

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Google AdWords doubles the number of Sitelinks on search ads

Channel: SEM, Google: AdWords, Google: Sitelinks, SEO BLOG /

Barry Schwartz Barry Schwartz is Search Engine Land’s News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on social media at @rustybrick, +BarrySchwartz and Facebook. For more background information on Barry, see his full bio and

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AdWords mobile extensions get major upgrades with tappable sitelinks & more visible content

A-Post to Marketing Land, Channel: SEM, Google, Google: AdWords, Search Engines, SEO BLOG /

So far in 2017, we’ve seen location extensions for display, automated call extensions, a global rollout of price extensions, and most recently, call extension bid adjustments. Google AdWords extensions are more powerful than ever, and they just got another major mobile upgrade. Mobile sitelinks are becoming interactive, while callouts and structured snippets are gaining more real

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Google testing list format for AdWords enhanced sitelinks

Channel: SEM, Google, Google AdWords, Google: AdWords, Paid Search Column, PPC, Search Ads, Search Ads: General, search advertising, SEO BLOG, sitelink extensions, Sitelinks /

Over the past month or so, Google has been testing how sitelinks show up on brand queries on desktop search results. The test is on enhanced sitelinks, which include a line of description copy with each link and appear only on brand queries on desktop. Typically, these appear in two columns below the ad as

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Google AdWords sitelinks, Bing fact labels & mobile techniques

Channel: Industry, SearchCap, SEO BLOG /

Barry Schwartz Barry Schwartz is Search Engine Land’s News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on social media at @rustybrick, +BarrySchwartz and Facebook. For more background information on Barry, see his full bio and

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Google officially changes Sitelinks design to carousel format

Channel: SEO, Google: Mobile, Google: SEO, Google: Sitelinks, Google: User Interface, SEO BLOG /

AmsStudio / Shutterstock.com Google has confirmed with Search Engine Land that they are now rolling out a new design for Sitelinks. Sitelinks are additional links within the snippets of the search results where searchers can quickly jump to important and relevant pages on that site, as opposed to the main listing in the search result

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Google autoplay videos, SOS alerts, Sitelinks update & GOOG earnings

Channel: Industry, SearchCap, SEO BLOG /

Barry Schwartz Barry Schwartz is Search Engine Land’s News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on social media at @rustybrick, +BarrySchwartz and Facebook. For more background information on Barry, see his full bio and

Google autoplay videos, SOS alerts, Sitelinks update & GOOG earnings Read More »

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