Got content marketing skills? I sure hope you do, because your work in content marketing will probably require all of them—and maybe even a few you don’t already have. Whatever skills you don’t have now, you can learn over time. The skills I’d recommend a content marketer to have are: 1. The ability to learn […]
15 Essential Skills for Content Marketers—Do You Have Them? Read More »
Whenever I speak at events across the country, I break down leadership to its most basic and practical form: It’s about meeting the needs of people and developing them to their fullest potential. When employees don’t get the tools, training, time, development, clear expectations, vision, or resources they need to do their jobs well, employees
5 Signs to Instantly Identify Someone With Bad Leadership Skills Read More »
Looking for an in-demand job with good prospects and decent pay? You could do a lot worse than become an IT support person. Skills matter more than prestigious (and expensive) degrees, median pay is a decent $52,000, and the need for IT specialists is set to grow 10 percent in the next ten years, according to
Google Will Pay for You to Polish Up Your Tech Skills Read More »
By now, your budget is mostly set, your planning has wrapped up, and you’re likely settling on a personal New Year’s resolution for 2018. As you check these things off of your to-do list for the year, I’d like to challenge you to think about how you’re going to grow as a marketer this year.
5 Videos to Improve Your Marketing Skills in 2018 Read More »
As you think ahead to improving your leadership skills in 2018 and beyond, the best traits I have found which will profoundly impact individuals and teams may not be futuristic at all. But — and you can take this to the bank — these 5 leadership practices will stand the test of time, next year or fifty
How Do You Know Someone Has the Leadership Skills of the Future? Look for These 5 Signs Read More »
Note: This piece is based on work largely written by Jon Bishop, former Director of Growth at Heap and the CEO of Better Marketing Decisions. Digital marketing encompasses a huge variety of tactics, tools, and platforms – and learning all of them doesn’t happen overnight. There’s a ton of material out there, and most of
20 Essential Skills a Digital Marketer Needs To Have on Their Resume Read More »
It’s that time of year when predictions and suggestions are made for the new year. Forbes made a list of the digital skills they see as the most important and TEKSystems polled 250 CMOs to find out what they’re looking for in 2018. Distilling all this data down into one list, here are my picks:
LinkedIn’s rolling out a new tool which will recommend skills you should consider adding to your profile based on ‘trending skills’ amongst others with the same job title or history. As explained by LinkedIn: “To give you more insight into in-demand skills so that you can stay ahead of the curve, we’re rolling out a
LinkedIn’s Adding New Notifications to Alert Users to In-Demand Skills Read More »
Improve your skills to become a ‘T-shaped Marketer’ via these free online courses and tutorials When we look at where to focus our free blog content at Smart Insights, our main aim or filter we use is that the content must help digital marketers plan, manage and optimize their business results or improve their digital
Free online marketing courses to improve your digital marketing skills Read More »
It’s a fact: we love sharing on social media. The average time spent on social platforms stands at 135 minutes daily. But when it comes to work-related matters, we’re not as willing to share. As artist Austin Kleon (author of “Show Your Work”) says, many of us are trained to guard our projects and to
Livestream Your Work to Showcase Your Skills and Bond Socially Read More »
