Slump

Brick-and-Mortar Stores See Sales Slump in January – Small Business Trends

The New Year didn’t start out well for brick and mortar retail stores across the United States. Sales declined 7.0 percent year over year combined with a 4.4 percent drop in traffic. The numbers mark the fourth time in six months sales numbers dropped quicker than those for traffic. The latest Retail Performance Pulse Year over …

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Say No to the Slump: How to Drive Post-Holiday Sales with Facebook Ads

B2B advertisers tend to see an influx of prospects after January 1. But for many businesses—online or otherwise—the post-holiday malaise is very real. Today, I’m going to teach you how to use Facebook ads to turn the “ugh, January“ you’ve become accustomed to into the Q1 kickoff you’ve always dreamed of. The strategies I’ll touch …

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