Our compilation comparing average conversion rates for retail sites and other industry sectors As you will know, conversion rate is often used as a KPI to review the effectiveness of Ecommerce sites. Naturally all site managers and owners want to know, “how do our conversion rates compare?” In this post I have compiled different free […]
Ecommerce conversion rates 2018 – Smart Insights Read More »
Improve your Digital marketing strategy with our hub page Use our hub pages as a reference to get up-to-speed on all the main digital marketing techniques. They will help you quickly understand how to make the most of the technique through definitions and recommendations on our member resources and blog articles covering strategy, best practices
8 areas of innovation to improve your organic and paid search marketing strategy As part of our digital marketing trends for 2018, we have created a series of posts focused on different channel trends and statistics to help inform the best practices needed to move forward with your marketing strategy in 2018. Now, in Partnership
10+ marketing techniques that need to be addressed for their place in 2018 In the past, many marketing myths were often elevated to the status of being sacrosanct. Given enough repetition, ‘facts’ degenerated from ‘hearsay’ to probability, to ‘gospel truth’. Yet, despite the incessant repetition, unless the core message at the centre of a campaign
I scanned my list of 126 eBooks this morning. First up? 13 Tips to Make Your Blogger Outreach Campaign Sizzle If you are struggling to get connected with fellow bloggers, wondering why all the guest posting opportunities and features seem to be evading you, buy the eBook. Anyway, I wanted to dissect the first 7
Until recently, Microsoft’s voice assistant Cortana has been limited to functions on your computer. The main rivals in the voice assistant arena can do a lot more than that, especially in your home office. Alexa can order supplies. Google can give you travel information. Microsoft (NASDAQ: MSFT) may be trying to catch up though. A
Cortana Partners with Insteon on Smart Building Tech for the Home Office Read More »
December 11, 2017 It is safe to say we know what is on every marketers holiday wish list – more budget. The problem is, marketing is usually the first line item in an overall budget when overall performance is down or the marketers aren’t able to show the right numbers to get their wish granted.
Smart Ways to Get More Marketing Budget and Better Tools Read More »
How to use Snapchat marketing in 2018 as part of your social media strategy Its been a slow year for Snapchat. Snapchat’s has a total of 173 million daily actives for its entire app whilst Instagram has a total of 700 million monthly users, the Instagram stories feature a direct rival to Snapchat. Instagram has
There are some very clever malware scams out there, but a newly discovered one named “Troubleshooter” targeting Windows users is the best one I’ve seen in a long time. It’s extremely easy to fall for so don’t be fooled. The trouble begins with something that appears to most seasoned Windows users, the so-called “blue screen of
Writing a bio is hard. You have to knock ’em dead with two or three dazzling sentences that show you’re a likable, credible, and accomplished expert. When readers read your bio, they must believe you’re the answer to their prayers — the superhero they’ve been waiting for, that will swoop in and solve that big
