SMB

What Amazon’s Marketing Strategy Can Teach SMB Owners

As a small- and medium-sized business owner, you are always looking for ways to reach your ideal customers. There are several strategies that you can apply to market your business, but it is always recommended that you follow industry leaders to understand the marketing strategies that have worked for them, rather than reinvent the wheel. …

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Analysis of SMB site builders finds connection between vendor and rankings

Can the small business (SMB) website building platform you select affect your search rankings? An analysis of 150,000 SMB websites strongly concludes it can. Directory site FreshChalk evaluated the top SMB site builders, including Wix, Squarespace, GoDaddy, the Google My Business site builder, WP Engine and several others. The company found connections between sitebuilder/host, page …

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80% of SMB Owners Expect Revenue to Rise as Confidence Stays High

The confidence of small business owners is overwhelmingly high. According to Provident Bank’s Small Business Confidence Survey, 80% of owners feel this way. Small business owners expect the revenue of their business to improve over the next year. And another 60% also believe the current economic climate is having a positive impact on their business. So …

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5 Ways SMB Business Owners Can Revamp Their Digital Marketing Strategy

The Internet has become the great leveler when it comes to marketing. No matter how large or small your business is, there are a wide variety of ways that you can get a big impact from a well-planned and well-executed digital marketing strategy. You don’t have to be an internationally recognized brand to make your …

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