SMB

80% of SMB Owners Expect Revenue to Rise as Confidence Stays High

The confidence of small business owners is overwhelmingly high. According to Provident Bank’s Small Business Confidence Survey, 80% of owners feel this way. Small business owners expect the revenue of their business to improve over the next year. And another 60% also believe the current economic climate is having a positive impact on their business. So

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5 Ways SMB Business Owners Can Revamp Their Digital Marketing Strategy

The Internet has become the great leveler when it comes to marketing. No matter how large or small your business is, there are a wide variety of ways that you can get a big impact from a well-planned and well-executed digital marketing strategy. You don’t have to be an internationally recognized brand to make your

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Survey: More consumers trust accuracy of SMB websites over Google My Business

In the face of Google My Business growth small business websites are increasingly irrelevant — argue some local SEOs. However, a new consumer survey from BrightLocal contradicts that thinking and makes the case that SMB websites are still a critical part of small business marketing. GMB top source for basic local information. The survey of

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SMB Marketers: Small Budget? Small Team? Search and Social Are Key

Photo above by Mike Petrucci. SMB marketing departments are often challenged by smaller budgets and smaller teams. In the past, this meant marketers had to put in a lot of elbow grease to cobble together campaigns that produced results, and they had almost no time to try new channels or iterate upon new creatives. Pressed

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Two SMB Content Marketing Strategies the Fortune 500s Can’t Afford to Ignore in 2019

If there’s one thing we’ve learned over the past few years, it’s that David really can take it to Goliath in a 21st century marketplace. Today’s Davids are small and medium-sized businesses (SMB) that act as “disruptors,” while modern-day Goliaths that have been swept into the dustbin of economic history include Sears, Toys R Us,

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Small Business Roundtable Discusses Healthcare as The Number One SMB Issue

Small businesses may agree on the importance of healthcare as a key political issue. But an expert maintains business owners are divided on why they believe it’s important. A recent poll found 31% of small businesses list healthcare as a top issue.  But Small Business Trends spoke with Rhett Buttle, a Founder and Co-Executive Director of the

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A Framework for SMB Retailers

In a world of constant connectivity, online shoppers expect to search, browse and purchase products easily, whenever and wherever they want. As they jump between a growing number of devices and channels, the path to purchase becomes increasingly complex. It’s no longer about delivering the right product at the right price, merchants large and small

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