The Ultimate Guide To Holiday Emailing For the email marketer, the holiday season is here and it’s time for all of us to get ready to make the most of it. And no, it’s not just about dusting off our Christmas jumpers and lighting up the whole neighborhood with our festive decorations. It’s also about […]
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Many marketers view chatbots as an alternative to email, with some even proclaiming chatbots as the “death of email.” Nothing could be further from the truth. Much like how content marketing can be used alongside email marketing, chatbots are a powerful additive channel that can boost your email marketing campaigns. Customers are increasingly ready to
In case you missed my first post, I am documenting our GDPR compliance journey, from where I sit as an in-house attorney working for an EU and International SaaS company. Get up to speed by reading my first diary entry. Take your mind back… It’s the end of May – one year before the new
93% of consumers would consider choosing a rival brand following a negative experience, with frustration from a missing purchase confirmation or e-receipt beginning in seconds. There is an alarming risk to customer retention around business critical transactional emails – regardless of the monetary value associated with these emails. While this still presents an enormous opportunity
We gave you a sneak peek a couple of months ago, but now we’re finally here. The time has come to say goodbye to our beloved Send API version 3, and unveil our most improved version, v3.1! Over the past three years, our Send API has been doing a great job at routing all your
Send API 3.1 Reaches General Availability – Email Marketing – SMTP services Read More »
I’m Darine Fayed, (Head of Legal @Mailjet, attorney practicing for more than 14 years) and I write from a personal viewpoint of an in-house lawyer who, along with the rest of EU and international companies, is under the pressure of getting our company ready for GDPR before May 2018. New to GDPR and wondering if
“I no longer have a reliable Customer Success Manager.” “My current ESP is no longer investing in their email solution?!” “My Open Rate is declining, I’m not even sure my emails are landing in the Inbox.” “I can’t afford the switching costs or downtime incurred with switching to a new ESP.” We’ve all been there,
The Myths Of Switching Email Service Provider – Email Marketing – SMTP services Read More »
Back in 2015, we decided to practice what we preach (or since we’re French… drink our own Champagne) and start experimenting with our A/X testing strategy. We’ve tested NSFW (Not Safe For Work) phrases, swear words (albeit British slang – we’re not that rude), Schadenfreude (be honest, you’re guilty of it too), curiosity and, of
Infographic: Mailjet Celebrates World Emoji Day – Email Marketing – SMTP services Read More »
You know those handy emails you receive whenever you need to reset your password? Or those friendly reminders sent when you’ve forgotten about the items in your shopping cart for a few days? These aren’t your average email — they’re transactional emails. Improve The Design Of Transactional Emails Transactional emails refer to all triggered
Have you heard the one about email marketing? You know, the school of thought which claimed that it would slowly decline as social and digital communication channels took hold? This prediction has proved to be wide of the mark, with email marketing continuing to thrive and serve as one of the four most effective drivers
4 Compelling Stats That Prove Email Marketing Is Alive – Email Marketing – SMTP services Read More »
