snack

E-commerce has changed the game for impulse snack purchases

The two biggest threats to the decline of impulse snack purchases have been the rise of e-commerce grocery and the growing prepared foods section that has captured shoppers’ attention away from center store aisles and checkout displays, two traditional hot spots for unplanned snack purchases.  “You can see a pretty striking and significant decline in …

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Exclusive Q&A: How Hershey Is Helping Retailers Grow Snack Sales Online

One of the challenges retailers face when trying to sell snacks online is motivating impulse purchases in a digital channel. While shoppers walking through a grocery store can be tempted by dozens of opportunities to grab a candy, cookie or chips, the equation changes when those same customers are browsing through a web site. The …

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