7 Overlooked Snafus That Kill Ecommerce Sales

There are many reasons for high exit rates and abandoned carts. Most are logical: non-competitive prices, substandard security, poor checkout processes, expensive shipping, and restrictive return and exchange policies. Other issues, though, aren’t so apparent. Seemingly minor snafus in website design, wording, and navigation can drive shoppers away. Sometimes shoppers can’t tell you why they …

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