Snap

A screenshot of one popular no-Valentine

Snapchat Didn’t Send A Valentine’s Day Message To Everyone, And It’s A Thing (Seriously)

Coronavirus is raging on, the Astros stole the World Series and can’t even apologize properly, chaos continues to reign in Washington DC … and, yes, the deficit is out of control. Plus, I didn’t get a Happy Valentine’s Day message from Team Snapchat. I mean, even Banksy dropped a new piece of art today. A …

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Justice Department and SEC drop investigation of Snap

While Facebook’s Mark Zuckerberg faces a mounting stack of federal and state investigations into its competition and privacy practices and a grilling in Congress on Wednesday, smaller rival Snap can celebrate. According to a regulatory filing published by the social media company Wednesday morning, U.S. authorities have officially dropped investigations into whether Snap misled investors …

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Snap insists TikTok is a ‘friend’ after posting strong user and revenue growth

Snapchat added seven million daily active users last quarter to reach 210 million – up 24 million (13%) year on year. The social media platform posted user growth in all regions, with five million of the new users in the three months to 30 September coming from “rest of the world”, which comprises all markets …

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Snap hopes to woo retailers and DTC brands with launch of dynamic ads

Snapchat is launching dynamic ads in a move to woo retailers and direct-to-consumer product advertisers as shopping catalogues can now be synced with the platform in real time. Starting from today, advertisers can opt in to an open-beta test for dyanmic ads that would enable campaigns to start running within the next two weeks. They …

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Social Shorts: Facebook Messenger updates, more AR effects in Snap Lens Studio, new CMO hires

This collection of social media marketing and new hire announcements is a compilation of the past week’s briefs from our daily Marketing Land newsletter. Click here to subscribe and get more news like this delivered to your inbox every morning. Messenger appointment setting feature moves to beta. Facebook is opening a beta of the appointment setting …

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Snap continues to march forward with solid gains during the second quarter of 2019

Snap, the company behind Snapchat, reported a 48% year-over-year increase in revenue for the second quarter of 2019, reaching $388 million. That’s just shy of the $390 million it generated in the fourth quarter of last year, which enjoyed the benefis of the holiday season. The upswing continued on the user front as well, with …

Snap continues to march forward with solid gains during the second quarter of 2019 Read More »

Foursquare buys Placed from Snap to create location-measurement powerhouse

Exactly two years ago Snap bought location analytics and attribution company Placed for $125 – $135 million. Placed was an early pioneer of location-based attribution for digital and traditional advertising. Last night, Foursquare announced it had acquired Placed from Snap for an undisclosed sum, but less than $150 million. Foursquare simultaneously announced a new $150 million …

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