snowflake

Snowflake review: A data warehouse made better in the cloud

Data warehouses, also called enterprise data warehouses (EDW), are highly parallel SQL or NoSQL databases designed for analysis. They let you import data from multiple sources and generate complicated reports quickly from petabytes of data. InfoWorld The difference between a data warehouse and a data mart is that, typically, a data mart is limited to …

Snowflake review: A data warehouse made better in the cloud Read More »

Campaign of the week: Gamble pays off for the British Army’s snowflake recruitment campaign

How sparking debate can reward the risk-takers in advertising Despite the immediate public backlash around the British Army’s latest recruitment campaign, data suggests that it led to a drastic turnaround in the organization’s well-known struggles to bring in new recruits in recent years. While certain behaviours of the younger generation are seen as faults (from …

Campaign of the week: Gamble pays off for the British Army’s snowflake recruitment campaign Read More »

?
WP Twitter Auto Publish Powered By : XYZScripts.com