Spanx

This is Joe Yakuel, the Founder and CEO of WITHIN, the world’s first Performance Branding company behind brands like Nike, Spanx, Purple, and Budweiser

This is Joe Yakuel, the Founder and CEO of WITHIN, the world’s first Performance Branding company behind brands like Nike, Spanx, Purple, and Budweiser

Hey Reddit – I’m Joe, the Founder and CEO of WITHIN, the world’s first Performance Branding company. WITHIN works with brands like Nike, Spanx, Purple, Budweiser and others to collapse the funnel between performance and brand marketing. This helps unify objectives, targets, and strategy across the marketing program. We also created our own COVID-19 Impact …

This is Joe Yakuel, the Founder and CEO of WITHIN, the world’s first Performance Branding company behind brands like Nike, Spanx, Purple, and Budweiser Read More »

4 Great Lessons in Entrepreneurship Everyone Can Learn From Spanx Founder Sara Blakely

Once upon a time, not too terribly long ago, Sara Blakely had a party to attend. Back then, she sold fax machines door-to-door, and had saved up her money to buy an expensive pair of white pants. She wanted a seamless look under said pants (read: no panty lines or body jiggles) so she put …

4 Great Lessons in Entrepreneurship Everyone Can Learn From Spanx Founder Sara Blakely Read More »

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