spent

How to spot errors in your marketing strategy and discover if you spent your money wisely?

How to spot errors in your marketing strategy and discover if you spent your money wisely?

Investing in marketing is something every entrepreneur should do periodically. In fact, only those who do that get the best results from their strategies, regardless of their industry. To keep growing, you’ll have to reinvest some of the resources to further optimize your strategy or apply new techniques such as link building or targeted email marketing …

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How We Spent Our 2019

How We Spent Our 2019

At the beginning of the year, we set a goal to achieve 150K blog sessions, but thanks to reforms in the department and optimizing the working flow, after 8 months we managed to achieve unprecedented results – 200 K. This is the result of a comprehensive work on the blog, which included the creation of …

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US Air Force’s Mysterious Boeing X-37B Spaceplane Has Spent Nearly 2-Years in Orbit – TechEBlog

The U.S. Air Force’s Boeing X-37B spaceplane just broke its spaceflight-duration record by spending 718-days in orbit as of today (Aug. 27). All of its missions thus far have been classified, but some believe that it’s being used to test reconnaissance and spy sensors, specifically how they hold up against radiation as well as other …

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Time spent on Facebook, Snapchat remains flat, but Instagram sees growth

Source: eMarketer eMarketer reports the average amount of time people will spend each day on Facebook this year will remain unchanged from last year at 38-minutes. That number is expected to drop to 37-minutes per day by next year. This is a downgrade from the figures eMarketer released during the third quarter of 2018. “Facebook’s …

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Better than SEO: Why this small-business owner spent his marketing budget on a private jet

You can spend your marketing money on pop-up ads, search words and sponsored posts, but those are all boring things nobody notices because everyone does them. We bought a private jet instead. It was a thousand times more fun and had a far better marketing ROI. Ours was a distressed-asset — an old six-seat banger …

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Retailers spent nearly 50% of mobile ad dollars in second half of 2018

Mobile ad spending share by advertising vertical in second-half of 2018, based on Smaato customer data. Retailers accounted for 49 percent of mobile ad spend share during the second half of 2018, according to a recent report from the mobile ad solution Smaato. Based on global publishers and advertisers on Smaato’s platform, the report looked …

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Does Vertical Video Make a Difference? We Spent $6,000 on Tests to Find Out

There has been much discussion recently on industry-leading publications about the effectiveness of video on social media. For example, did you know that video posts on Facebook receive at least 59 percent more engagement than other post types? Since our 2017 research with Animoto comparing square vs. landscape video, little has been published around the …

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Holiday shoppers spent record-breaking $126 billion online in 2018

Holiday shoppers spent more money online than ever before in 2018, according to a 2018 holiday wrap-up out Tuesday from Adobe Analytics. Consumers spent $126 billion from Nov. 1 through Dec. 31, averaging $2.1 billion a day — an increase of 16.5 percent over last year. Adobe’s report is based on more than 1 trillion …

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Google’s Mueller spent New Year’s helping SEOs tackle hacked content, slow website issues

John Mueller, a Google webmaster trends analyst, spent a portion of his New Years break responding to concerns and questions around Google search related issues. Here’s what kept him occupied. Slow server leads to crawling and indexing issues. In one help thread, John Mueller helped a webmaster who received Google Search Console errors. John was able …

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Marketers say Time Well Spent movement isn’t influencing social media plans

Social media apps and mobile device operating systems introduced a number of features this year to help people be more mindful of their digital usage. The initiatives are part of the Time Well Spent movement, a concept introduced by former Google design ethicist Tristan Harris whose Ted Talk “A handful of tech companies control billions …

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