The confusion over the rights to use Oracle JDK vs Oracle’s OpenJDK builds vs OpenJDK builds from other providers has been hovering over us for quite some time but now that the confusion has been untangled, it’s time to focus on the things that drive Java’s future. The list of providers of free OpenJDK builds is getting longer. […]
Studies show that events and experiences improve how audiences feel about brands. They also give you a strong push when it comes to driving sales. Over 90% of consumers feel positive about brands after participating in an event. While around 85% will likely buy from you, the benefits of event sponsorship don’t end there. Why
Here Are 15 Reasons You Should Consider Sponsoring an Event Read More »
There are more ways than ever to market to your audience, but businesses are overlooking some of the strategies available to them. According to an infographic from Zipsprout, sponsoring an event is one of the channels most businesses have yet to try. The infographic is titled, “Going Hyper-Local: How Sponsoring an Event (Like Goat Yoga
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Getting creative with the marketing budget dollars means more than just bigger, flashier ads. Smart business leaders know that thinking outside of the box, especially when it comes to marketing, can lead to surprising returns. Opportunities for corporate sponsorships are everywhere and available in every size community. Of the small businesses that have participated in
How Sponsoring Local Events Can Boost Your Business [Infographic] Read More »
StartupStockPhotos / Pixabay Mentoring is not a new concept with the more forward-thinking companies developing mentoring programs for their executive talent. Some specifically aimed at women. Yet findings show that despite comprehensive mentoring women are still not getting the same amount of promotions as men, or indeed receiving the same quality of promotion as men.
Sponsoring as Well as Mentoring Needed for Women to Achieve Read More »
Turkish Airlines is once again sponsoring the NFL Super Bowl. This year it is between New England Patriots and Philadelphia Eagles. Turkish Airlines is kicking off a new campaign starring Dr. Oz during the Super Bowl. The airline previously released a 10-second teaser for its commercial. Of course, some fans were left surprised to see
Turkish Airlines Sponsoring NFL Super Bowl Between Eagles, Patriots Leave Fans Befuddled Read More »
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