Every advertiser works with a number of partners – media partners, creative agencies, ad servers, DSPs, DMPs, dynamic creative partners, you name it. In theory, they’re all striving toward the same goal, but rarely are they all navigating according to the same roadmap. Let’s take a look at four necessary elements in getting everyone on […]
Pro Tip: Every new project starts with breaking down silos Read More »
Recently, I had a remarkable and inspiring customer experience with Maui Jim. So much so, that I will never buy any other brand of sunglasses ever again. As a long time CX professional (CCXP and CXPA), it’s not easy to WOW me. Here are the elements that made Maui Jim stand out: Have a great
Awe-inspiring customer experience starts, and ends, without ‘gotchas’ Read More »
The winners of this year’s Nobel Prizes are to be announced over the next week, to include two literature laureates and the coveted Nobel Peace Prize. Events begin Monday with the award for physiology or medicine. The physics prize is handed out Tuesday and the following day is the chemistry prize. This year’s double-header Literature
Nobel prizes starts with physiology or medicine prize Read More »
In August, Google Ads announced that it would be removing the accelerated ad delivery option for Search and Shopping campaigns as well as shared budgets. On Tuesday, Google issued a reminder along with updated error codes that will be returned for API and scripts users. Campaign migration. Starting October 7, Search and Shopping campaigns and
Say you are good at something, and you want to get even better. You study, practice, and work at it. But, instead of getting better, you get worse. I’ve seen this occur many times. It’s the demoralizing effect of working hard and not having the results to show for it. It’s what happens with many
It seems like just yesterday that OnePlus came out with the OnePlus 7 and 7 Pro! OnePlus has now launched the all new OnePlus 7T that fits right between the latter two device in terms of pricing and hardware. With an all new 90Hz full-HD AMOLED display akin to the one found on the 7
OnePlus 7T Launches With 90Hz Display And Starts At 37,999 Rupees Read More »
Sales coaching can make a difference, and it should be a priority. In fact, pros agree that sales coaching is a critical piece of the puzzle in developing a world-class sales team. Yet, when it comes to giving coaching feedback, most sales managers don’t do it enough. Many times it’s water off a duck’s back,
Microsoft today began selling additional space on its OneDrive cloud-based storage service to customers who subscribe to its consumer-grade Office 365 plans. The extra storage starts at $2 per month for 200GB and climbs to $10 per month for 1TB (terabyte). The additional support is available only to customers who already subscribe to Office 365
Microsoft starts selling extra OneDrive space to Office 365 subscribers Read More »
Movado revealed its newest Wear OS watch this morning, the Movado Connect 2.0. It’s the latest smartwatch from the traditional watchmaker that features a sharp design, plus it includes all of the specs you need to see in a Wear OS device to even consider buying it. The Movado Connect 2.0 runs the newest Snapdragon
Movado Connect 2.0 Arrives With All the Right Wear OS Specs, Starts at $495 Read More »
Cesar Brea at MarTech East in Boston. BOSTON – At MarTech East on Wednesday, Cesar Brea, partner at Bain & Company, delivered a morning keynote session on the critical role of alignment in an organization’s marketing success. The majority of marketers are hyperfocused on results with little regard to the processes and connections needed to
MarTech East keynote: Better marketing starts with better orchestration Read More »
