Sticky

How to Create Sticky Content to Share on Social Media

How to Create Sticky Content to Share on Social Media There’s a misconception floating around that you should share as much content as possible on social media. However, the reality of the situation is that not all content is well optimized for social media platforms. And if a certain piece of content is optimized for …

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Google officially rolling out new search bar with sticky header, rounded search bar

Google has confirmed with Search Engine Land that they have begun rolling out a new search results page design that has the a rounded search bar that sticks to the top of the page as you scroll through the search results. Google began testing this new design back in August and is now rolling it …

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Pandora to Make Sirius Subscribers More Sticky

SiriusXM CEO James Meyer says that Pandora will make Sirius subscribers more sticky and will overall reduce churn. Meyer indicates that Pandora’s focus on advertising revenue will also help Sirius monetize the two-thirds of auto sales free trials that don’t convert to a paying SiriusXM subscriber. James Meyer, CEO of SiriusXM, discussed the Pandora acquisition on …

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Google confirms testing new search results design with sticky header, rounded search bar

A screenshot of a search results header design Google is testing posted on Reddit. Google has confirmed with Search Engine Land that it is testing new user interface for the core search results pages. This new test features a rounded search bar at the top, a smaller Google logo, and, most noticeably, the search bar …

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Hacks to Make Content Easy & Sticky: John Jantsch

Sign up to gain access to thousands of marketing resources! Don’t worry … It’s FREE! Seth Godin has called him “the Peter Drucker of small business marketing tactics,” and John Jantsch does not disappoint. John’s a marketing consultant, speaker, and creator of the Duct Tape Marketing System. He’s also a popular speaker (we first met …

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How Leaders Can Create a Sticky Situation

As I led a recent session with regional executives within a global organization, the conversation turned to retention—or more accurately, attrition. The most senior leaders lamented their powerlessness over the dynamic facing them. They described a talent market that valued a level of progression, compensation and benefits that exceeded what was expected—or accommodated—anywhere else in …

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Changing On-Page Behavior with Sticky Navigation and Data-Driven Design

As an optimizer, there’s nothing that excites me more than using design to change on-page behavior. By “change”, I mean to positively influence visitors to achieve their (and your) goals more effectively, and sticky navigation is a great way to increase your odds of driving behavioral change. The best way I know to design experiences …

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