Wednesday, July 26th, 2 PM Eastern Are you having trouble increasing your CTR and revenue? Want to know how to put together an SEO strategy that will drive more conversions? Want to know how you can outrank your competitor brands? If you answered YES to any of these, then you must attend the next SEJ […]
SEO Case Study: A Hootsuite Search Success Story Read More »
Facebook digital transformation journey is ‘only 1% finished’ I recently had the opportunity to visit Facebook’s Dublin HQ for a deep-dive immersion session. The objective was to up-skill everyone in the latest thinking and best practice in digital and mobile marketing from a Facebook/ Instagram perspective and over two days we covered a range of
Three lessons from the story of Facebook’s digital transformation journey Read More »
You may think your brand story is about your business… but think again. The brand story, at its core, is about your consumers. Your story is what your business stands for; it is its set of beliefs, its purpose, and its meaning. Those values, in turn, become the signals that your consumers learn from and
How to Craft a Compelling Brand Story That Wins Over Customers Read More »
ArtsyBee / Pixabay Have you ever noticed how often Time and Newsweek have the same cover stories? It’s almost like they get together to compare notes, although we all know they’re bitter rivals. And it’s not limited to the big boys. The same thing also happens with niche publications and nightly newscasts (which I helped
‘This kind of sets a new bar for content marketing on the Internet’ As of June 29, a new documentary about the SEO industry from digital marketing firm Ignite Visibility is ranking on page 1 for a Google search for “SEO”, which is likely the best possible outcome as far as SEOs are concerned. SEO:
We’re always on the lookout for fun ways to help you grow your business or ecommerce site using social media or other methods (after all, we’re SumAll). Today, we’d like to focus on a very specific tool – Instagram Stories. It was launched last year as a Snapchat competitor, allowing users to create short videos
Instagram Stories: Story Search for Hashtags and Location! Read More »
While the Wiregrass is known for having openings when it comes to health care there are some other occupations available that may surprise you. The Labor Market Information Division of the Alabama Department of labor released its new employment projections through 2024. The study suggest that certain jobs are not in demand like they used
