Stratten

Why No One is Reading Your Emails: Highlights from Scott Stratten at Litmus Live Day – Litmus

June’s Litmus Live Day was all about personalization and using data to tell stories. Scott Stratten, president of UnMarketing, joined us to talk about humanizing your messaging during global unrest, staying true to the needs of your customers, and the disconnect between management teams and marketers on what makes sense to monitor in their email […]

QR Codes Kill Kittens: Author Scott Stratten Talks to Marketing Smarts [Podcast] : Marketing Podcast

Marketing Strategy, Mobile, Social Media / Good To SEO

Sign up to gain access to thousands of marketing resources! Don’t worry … It’s FREE! Scott Stratten is the president of Un-Marketing and an expert in “viral, social, and authentic marketing,” which he calls Un-Marketing. Formerly a music industry marketer, national sales training manager, and a professor at the Sheridan College School of Business, he

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