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Every business should have a local SEO strategy if they don’t want to miss out on high-intent qualified leads and this is especially crucial for local businesses who need to target people in their city or region. The priority of local businesses is to secure high ranking positions in a particular location. With that said,
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Earlier today, Google announced plans to acquire unified data and analytics platform Looker for $2.6 billion in an all-cash transaction. Once the deal is complete later this year, Looker will join Google Cloud. “Google Cloud is being used by many of the leading organizations in the world for analytics and decision-making. The combination of Google
Branded campaigns can help increase awareness to your product and services and capture the demand generated by your upper funnel campaigns. Through the process of Brand Building, you can help strengthen your brand and enhance the performance of your campaign. If you’re not sold on the idea of paying for your branded terms, read what
When businesses become overleveraged, bad things happen. When businesses are able to maintain financial flexibility, they’re far more likely to enjoy long-term success. Where does your business land on this spectrum? And what does it look like to move from overleveraged to flexible? What Does it Mean to be Financially Flexible? Every CFO and finance guru
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No matter how long you’ve been a professional in consumer PR, tech PR or startup PR, you still get a thrill when you see your tireless efforts brought to life in the targets where you’re aiming. What is often less public – and arguably less celebrated – is the nontangible work happening behind-the-scenes to earn
LinkedIn can be a valuable resource for reaching out and connecting with fellow professionals, as well as a good way to share ideas or thought leadership. To find out how best to establish — and build — your following on the site, we asked members of the Young Entrepreneur Council the following question: What is
8 Approaches You Can Use to Strengthen Your LinkedIn Following Read More »
In a recent white paper we created about health care data, we borrowed from Dr. Seuss: “Data here, data there, data going everywhere. Near and far, far or near, data going out my ear.” It’s pretty safe to say that statement is true for all industries today, especially marketing. The burning question is: “How are
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Strengthen your agency’s freelancer relationships by asking contractors about any “hidden talents”—and more! Are you making the most of your agency’s freelancer relationships? Always be recruiting, to build a “stable” of freelancers—but don’t be so focused on recruiting that you miss what you already have. Today, I’ll share tips to help you strengthen your freelancer
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Here are some tips to help you optimize your social media marketing strategy for 2019 – including some key elements you may have overlooked. Source link
6 Tips to Strengthen Your Social Media Strategy for 2019 Read More »
