Style

styleguide

Why Your Organization Needs a Style Guide

Style Guides can offer a lot of value to your organization’s digital presence and even reduce cost associated with design and development time. We’re going to talk about why you need one, but first we need to talk about what a Style Guide actually is. You can think of Style Guides in the same light […]

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How to Create a Social Media Style Guide: 10 Things to Include

We’ve all seen our fair share of social media fails over the years. From small startups to international corporations, no brand is immune to making mistakes on social. The sad part is most of the embarrassing slip-ups brands make can be easily avoided by creating and following a social media style guide. Investing a little time

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[Quiz] What’s Your Email Writing Style?

Did you know subscribers spend 15-20 seconds reading each email they open? Fifteen to twenty seconds – that’s all the time you have to make an impression and get readers to take action. Thankfully, there are ways to optimize your email content to make it powerful and effective. The best way to start is by identifying

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