Supergraphic

We need you … to help us crowdsource the martech landscape supergraphic

It’s a new decade — and time for a new approach to the marketing technology landscape. Contribute a new or updated martech vendor here. Report an acquired or defunct martech vendor here. Download the 2019 Excel spreadsheet here. Those are the TL;DR links above. Here’s the story of what we’re doing and where it’s headed… When …

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Let’s Steal From the Marketing Tehnology Supergraphic

[There’s a companion post to this piece: an interview with Scott Brinker, all about the Supergraphic. So you may want to read that after this.] Rand Fishkin (subject of an earlier Let’s Steal From piece) talks a lot about “10x Content”, content that performs not just a little better but TEN TIMES better than a …

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