Absurdly Driven looks at the world of business with a skeptical eye and a firmly rooted tongue in cheek. I was woken by an earthquake last night, which slipped my mental cogs into the off-kilter position. And I confess the cogs are still there after hearing of all the entertaining things that have happened this week […]
Once upon a time, having gated content meant you had hit the content marketing big leagues. It meant that you had enough traffic and authority that people would line up to read your content even when you put obstacles in their way. There were two main arguments for gated content: It could be a source
6 Surprising Ways Gated Content Can Hurt Your Business Read More »
Tempers are flaring as the tech giants tiff, and you know who loses. Here is how to keep your own cool at work to avoid unwanted side-effects. Source link
A new SEO project can be both an exciting and yet intimidating challenge to take on whether you’re a seasoned SEO pro, or if you’re brand new to it. When it comes down to optimizing a site for search, there are essentially four important areas that will determine the success of your campaign. Keywords —
5 Surprising Link Building Outreach Tactics That Actually Work Read More »
Everyone likes the convenience of online shopping, and no online store is more popular than Amazon.com. Now imagine if you could get just about anything on Amazon.com for free. How would your life change? This has been my life for the past two months after I became a professional undercover Amazon.com reviewer. In the process,
My Surprising Career As An Amazon.com “Fake” Reviewer Read More »
Employee burnout may be more widespread than you think. According to data from the General Social Survey conducted by NORC at the University of Chicago, fully half of employees report they are “often” or “always” exhausted because of work. The study also found a strong correlation between workplace exhaustion and loneliness: Those who are more
By Patricia O’Connell Service design is about setting customer expectations — your promise to customers in accordance with your strategy — and then executing in such a way that you can reliably, repeatably, scaleably, and profitably meet those expectations. Yet no matter how much you plan, how carefully you design your client or customer experience,
You Can Learn a Surprising Amount About Customer Service From the Eclipse Read More »
If you’re anything like me, you obsess over productivity. Whether you’ve invested in learning a specific productivity method, scroll through Inc. like it’s your job, or you’re constantly looking for the best new innovations in task tools and project management software, efficiency puts you at ease. Despite your passion, though, you could be approaching productivity
The Top 15 Surprising Productivity Statistics for 2017 Read More »
Twitter’s potential as a marketing channel maybe clear, few people approach the platform with the right strategy. What works on Facebook needn’t apply to Twitter, as the dynamics of both of these platforms are diverse. Twitter is a great social platform to connect with your audience real time, initiate important conversations and turn them into
Twitter Marketing: 7 Surprising Tips that Actually Work Read More »
Prime Day is now Amazon’s largest sales day of the year, growing more than 60 percent YoY and surpassing last year’s Black Friday and Cyber Monday, according to Amazon’s numbers. With so much shopping activity, many retailers now see ripple effects across different marketing channels stemming from Amazon’s big sales day, which was held on
Amazon Prime Day’s surprising effects on Google AdWords performance Read More »
