Sweezey

Marketing Strategy – Five Keys to High-Performing Marketing Organizations: Salesforce’s Mathew Sweezey on Marketing Smarts [Podcast] : Marketing Podcast

Mathew Sweezey is principal of marketing insights for Salesforce. He’s also a popular speaker about the future of marketing, and he has worked with the likes of NATO, MIT, NASCAR, Verizon, and Dell. He’s also the author of Marketing Automation for Dummies. His forthcoming book, Context, is due out in 2018. I invited Mathew to Marketing Smarts …

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