When you get a new client, they are usually all over the place when it comes to their expectations of what you can do for them. Managing their expectations is one of the most important things you need to do early on. If you underpromise too much, you risk driving the client away. On the …
10 Tactics for Managing Expectations Early in a Business Relationship Read More »
If you want your PPC campaigns to remain effective in 2020, you have no choice but to evolve. In some cases, that evolution will mean thinking about things very differently than before. If your program isn’t in an advanced state already, here are ten tactics you must try this year (in no particular order). 1. …
Hello, it’s 2020, and you’re here because you want to get more views on YouTube. YouTube is the world’s second-largest website. 2 billion people use it on a monthly basis. 73% of adults in the U.S. are watching videos there. (We could go on, but you can read all the latest YouTube stats on your …
Leads are the lifeblood of every business. You need a constant flow of leads in order to generate more sales and get an edge over your competitors so that they don’t snag those precious customers first. Online lead generation is important for every industry. Channels like social media, email, SEO and PPC play a vital …
Best Lead Generation Tactics for Content, Email & Social Media Marketing Read More »
You work hard to drive traffic to your website. Between the time you’ve spent creating your site and the money you’ve spent on your marketing efforts, you’ve invested a lot in gaining new customers. The last thing you want is for someone to visit your site and leave before they convert. That’s why you need …
60 Exit Intent Pop-up Examples That Convert (Plus Bonus Tactics) Read More »
One of the things you will have to come to terms with, as a business owner, is that you will have to deal with PR. Whether you like it or not, having PR tactics in place for your company is a necessity, just like dealing with marketing or organizing your finances. So, how are you …
PR Tactics To Be Aware Of When Setting Up Your Website Read More »
