Tandem

Australian Institute of Management Launches Digital Marketing Training Programs in Tandem with Indago Digital

SYDNEY, Sept. 12, 2019 /PRNewswire/ — The Australian Institute of Management (AIM) is launching a new digital marketing training program in tandem with specialist agency, Indago Digital, to enable executives to become savvy in the deployment of SEO, content marketing and web analytics. AIM Group CEO, Ben Foote, said the one-day courses were aimed at […]

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Working in Tandem to Drive Account Saturation

Every day, I talk with sales and marketing professionals. In one meeting, I’ll hear a marketer complain, “sales always says we don’t get them enough leads, but they just aren’t following up.” An hour later, a sales executive is telling me, “marketing doesn’t drive enough high-quality leads.” It should come as no shock that when