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Screenshot of Google Keyword Planner showing competitive keywords for New York hotels

How to Conduct a Competitive Analysis on Social Media (Free Template)

Social media is a competitive space. 90% of brands are now using it to build awareness. So how can you stay ahead of the competition and win? Start with a social media competitive analysis. Learn how you stack up against others in your industry, and discover new opportunities and potential threats. This guide will teach …

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Free Download: Social Media Calendar Template

The Social Media Content Calendar Template Every Marketer Needs [Free Template]

“We have a 9 a.m. meeting? Hold on — let me just click around the internet like a maniac to find something for the morning tweet.”  Sound familiar? Scrambling for social content is nothing new. We have meetings. We run late. Things come up. And it’s really hard to get any meaningful amount of work …

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Convince Your Boss to Send You to MozCon 2020 (Plus Bonus Letter Template!)

Convince Your Boss to Send You to MozCon 2020 (Plus Bonus Letter Template!)

It’s that time of year again. Professional development budgets are being distributed and you’re daydreaming of Roger hugs and fist bumps. Well, this is a call to arms! It’s time to get down to business and convince your boss that you HAVE to go to MozCon 2020. You’re already well acquainted with the benefits of …

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