Impression and click match rates for mid-campaign optimization away from “discrepant” sources, per the Lucidity report. Blockchain and reality joined forces this week, as startup Lucidity offered some of the…
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Please visit Search Engine Land for the full article. Source…
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Advanced Placement Test Examination study guides. (Photo: Photo by Leslie Smith, Jr., USA TODAY) Changes in the Advanced Placement world could help more high school students earn college credit via AP exams…
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CLOSE Sen. Elizabeth Warren has announced she’s forming an exploratory committee for the 2020 election, her first major step toward launching a campaign for president. (Dec. 31) AP WASHINGTON – Sen….
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As customer data platforms (CDPs) add more capabilities beyond storing a brand’s golden master of customer info, Optimove has added what might be called an incrementality engine. The New York…