Businesses all agree: you must serve customers well. But in today’s always-on digital ecosystem, this has been ramped up to the umpteenth degree. If you Read More
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Usefulness Content Freshness Read "Ignore Your Customers" if you do NOT want your hard-won customers to go away. Because if you ignore them, they surely will Read More
“I love pop-up ads,” said nobody…ever. Pop-up ads have to be one of the most universally hated parts of online marketing. They’re annoying, interruptive and distracting. Read More
By Michael Schnapf It’s no secret that the foundation has been crumbling out from beneath traditional retailers. According to statistics published by Coresight Research, a whopping Read More
What are micro-moments? We live in an increasingly “right here, right now” world. Much of this is due to the fact that the majority of us Read More
Pinterest launched a new “Home Feed Tuner” on Tuesday that gives users more insight into what factors impact the content being surfaced in their home feeds Read More
In the face of a looming deadline, Uber Technologies Inc. and Lyft Inc. are throwing new weight and tens of millions of dollars behind their fight Read More
We all know automation is dramatically changing the way we approach PPC. From setting up to managing and optimizing campaigns, our roles are evolving. In his Read More
OK, this is a fairly standard gag. You take a familiar phrase, illustrate it literally instead of figuratively, and you’re good. Except that eggs are terrible Read More
Last week, Facebook CEO Mark Zuckerberg shared his vision for the company’s coming privacy-focused, unified messaging and social networking platform. The CEO said, in the coming Read More