Marketing is essential for the success of any business, but with the advent of modern technology, many marketers struggle with marketing in the digital age. As the way we interact with the world has evolved, businesses need to keep up in order to connect with customers. Outbound marketing used to be all the rage, but […]
Why Traditional Outbound Marketing Techniques No Longer Do the Trick Read More »
There was a lot of talk at this week’s RetailExpo event about an industry ‘under pressure’. This is perhaps unsurprising given the current economic climate plus the substantial losses reported by big retailers in 2018. And as we head further into 2019, the news of Debenhams’ store closures has contributed to even more damning headlines.
Three ways companies are disrupting traditional retail models – Econsultancy Read More »
As an increasing number of staples of the UK’s high streets and shopping centres close branches, lay off employees and outright disappear, many have pondered how brick-and-mortar retailers can revive their fortunes in the age of ecommerce. From focusing on the retail experience to mastering mobile, conquering multichannel and expanding into innovative technologies like AR
How click & collect could bring traditional retailers back to life – Econsultancy Read More »
An experienced fisherman will tell you that some fish will bite a baited hook when they are hungry, some bite it because they are curious, and some bite it because they are angry. The fish’s motivation can literally change with the wind, water temperature, cloud cover, air temperature, and a myriad of other reasons
The Traditional Marketing Funnel Is Dead — Use This Model Instead Read More »
New Delhi [India] April 16 (ANI/ Digpu): THATWARE, a leader in AI-powered digital marketing across the globe has conceptualised 100 per cent AI driven digital marketing solutions such as sales funnel hike, CRO, ORM, rankings, advanced technical SEO and advanced on-page SEO. Their services are simple and affordable for various companies including many million dollar
ThatWare innovates traditional digital marketing with AI Read More »
ANI | Updated: Apr 16, 2019 14:19 IST New Delhi [India] April 16 (ANI/ Digpu): THATWARE, a leader in AI-powered digital marketing across the globe has conceptualised 100 per cent AI driven digital marketing solutions such as sales funnel hike, CRO, ORM, rankings, advanced technical SEO and advanced on-page SEO. Their services are simple and
ThatWare innovates traditional digital marketing with artificial intelligence Read More »
Free-Photos / Pixabay According to a study done by eMarketer, spending on digital advertising will outpace that of traditional marketing this year. Digital ad spending is projected to be about $130 billion or about 54% of total advertising dollars. Traditional advertising, including TV, magazines and newspapers will total about $109 billion. It is probably no
So Long Traditional Advertising; Hello Digital Advertising Read More »
Digital ad spending in the U.S. will exceed traditional ad spending in 2019, according to a forecast out Wednesday by eMarketer. Much of that share will come from Google and Facebook, with Amazon gaining speed from behind. The report predicts that digital will make up more than two-thirds of total U.S. media spending by 2023 The
Digital ad spending to top traditional for first time Read More »
The gender pay gap is real, pervasive, and expansive, and it occurs across almost all industries and occupations. In fact, it isn’t just about traditional employment—even small business owners seeking financing face similar issues. Welcome to the funding gap. According to data collected and analyzed by Fundera, female entrepreneurs receive fewer loans, of smaller
Women Are Turning to Crowdfunding Because They’re Shut Out of Traditional Lending Read More »
One thing small-business owners discount is the value that working for a small company brings to the table for today’s younger workforce. They feel reluctant to go after top talent, believing employees would not leave the comfort of a six-figure salary with a great benefits package. Often, they are wrong. Many people are deserting their corporate cubicles
