Translation

SEO Basics: Is Translation an SEO Duplicate Content Issue for Google?

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Though people have tried myth-busting the idea of a penalty associated with duplicate content, blatantly using content that has been copied and pasted from somewhere else still steers your website away from being optimized. There are exceptions to the rules associated with penalties and optimization when it comes to using duplicate content, such as in […]

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The State of Translation and Localization 2019

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In today’s global economy, rapid advances in technology enable companies to create customized experiences for customers all around the globe at scale. “In an increasingly digital world, organizations that can leverage language to better improve customer interaction and operations are ahead of those that can’t,” says Mike Veronis, chief revenue officer at AppTek. “While previous

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Google Admits Neural Machine Translation Can Fool Its Search Algorithm

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Google usually hates automatically generated content, unless it is unable to tell the difference. Google Senior Webmaster Trends Analyst John Mueller said Google could possibly be fooled by machine translated content when it comes to ranking search results. According to SERoundtable, Mueller was asked in one of their regular Google Webmasters Hangouts sessions whether Google

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Google Assistant updates: Airline check-ins, hotel bookings, language translation and Maps

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There’s a flurry of Google Assistant feature updates and news coming out of CES. Perhaps most significantly, Google now says users can check-in to United Airlines flights using the Assistant; you can also book a hotel room with several hotel chains. Foreign language translation. Also announced today were foreign language translation for Google Home devices

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How to Use Machine Translation to Localize UGC for Global Websites

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Is the use of machine translation evil for SEO? In terms of global website content translation or localization, the best practice is to have content localized professionally by a native speaker. However, just like everything else, there’s a best practice, and there’s the reality of conducting business. So, what is the reality of running a

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Facebook Adds New Translation Tools to Messenger, Updates Bot Response Capabilities

SEO BLOG /

The announcements are coming hard and fast out of Facebook’s annual F8 developer conference. In addition to new AR ad tools for Messenger, Messenger chief David Marcus has also announced a new feature called ‘M Translations’, which will enable users to automatically translate messages sent to them in their non-native language, expanding opportunities for international

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