Treat

How (and Why) Marketers Should Treat Their Resume and LinkedIn Differently

search engine optimization jobs / Good To SEO

typographyimages / Pixabay Marketers, still treating your resume and LinkedIn profiles more or less the same? If so, you’re probably utilizing one (or both) the wrong way. Your resume and LinkedIn account are undoubtedly among the best tools available to market your professional skills, experience and talent to marketing recruiting firms and potential employers. Unfortunately, […]

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Business Service Companies: Learn from Starbucks How to Treat Customers

“I’ll have a venti latte, triple shot, coconut milk, with a sprinkle of cinnamon.” If you frequent Starbucks, you’ve probably heard other customers give complex orders like this. Maybe you give them yourself. Do Starbucks’ customers blink at the verbal gymnastics some customers perform just to get their cuppa joe? Not at all. In fact,