Triangle

Applying the inverted triangle principle to content marketing

Content marketing management, Content Marketing Strategy / Good To SEO

Stand out, get noticed and engage your audience with the inverted triangle principle To attract an audience’s attention, start with the end in mind. Brands embracing a content marketing strategy should study one of journalism’s key models: the inverted pyramid. This storytelling approach states that the most important elements of a story must come first, […]

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Giving a Whole New Meaning to Project Management Triangle

The guys rowing on a ship cartoon has been around a long long time. There’s plenty of funny takes on it, but what I find interesting is how often it focuses on business. Sometimes the take is about bad managers or bosses, sometimes it’s about co-workers, and sometimes it’s about optimism despite the circumstances. Before