Editor’s note: Glenn LaFollette is a finalist for 2018 Content Marketer of the Year. We’ll share insights from CMY finalists in the blog before the winner is announced at Content Marketing World this September. “Nobody just buys the art … They want the stories behind the art.” This callout from the second issue of JLL’s Ambitions magazine […]
How Content Marketing Became Brand’s Trusted, Unified Source Read More »
Among the many challenges that a modern marketer faces, ad fraud is right up there at the top. Ad fraud negatively impacts the effectiveness of your ad spend and if your ads end up on fake/spam websites, it hampers your brand’s reputation. Click To Tweet The Methbot report, released by WhiteOps, explains how Russian fraudsters led
11 Trusted Ways to Stop Ad Fraud and Get the Most Out of Your Ad Spend – Read More »
TripAdvisor has released results of a new international diner survey (n=9,500 US and EU consumers) which explored restaurant decision-making among diners in five countries: the US, the UK, Spain, France and Italy. Survey respondents were “consumers registered with TripAdvisor who agreed to complete company-sponsored surveys through CVENT.” TripAdvisor says results show it’s the most widely used
TripAdvisor survey: TripAdvisor more trusted, widely used than Yelp, Google, Facebook Read More »
The new protocol, built on the DMARC anti-spoofing email standard, could mean zillions of free brand impressions and a boost in email trust. The post BIMI launches to add trusted logos to emails appeared first on Marketing Land. Please visit Marketing Land for the full article. Source link
For businesses big and small, there are countless ways to sell products and services online. Sites like Shopify and Gumroad make it easy to sell digital products using their online platforms. And, if you sell tangible products, you may have considered Amazon, as it has made it easy for just about anybody to sell products
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Small businesses beware! Cybercriminals are impersonating Google Docs, Microsoft Outlook and other trusted services to trick you into giving up your logins. Latest Phishing Emails The latest Barracuda Threat Spotlight details how the criminals use the stolen credentials for fraud or specific spear phishing campaigns that further attack the targeted business. And they’re using the
A week after Facebook said that it will reduce the amount of news in people’s News Feeds, the company has announced that it plans to increase the quality of the news that does appear. Facebook will prioritize news posts from publishers that certain users have flagged as trustworthy, the company announced on Friday. Facebook will
Social media plays an increasingly prominent role in just about everything that we do online, both personally and professionally. We use it to connect with old friends from high school, just as we use it to stay in touch with business contacts we meet at conferences and trade shows. We use it support one another
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Compared to other tech companies, research from The Verge shows that Google is among the most trusted. Google ranks just below Amazon in terms of consumer trust. That’s saying something because people trust Amazon almost as much as their own bank, according to the survey data. On the other end of the spectrum, Facebook and
Google is Among the Most Trusted Tech Companies [SURVEY] Read More »
Search engine optimization is always changing, requiring constant investigation to keep up. One of the best ways to identify new trends, in addition to research and analysis on your own site, is reading the learnings of trusted SEO experts. Adding nine blogs to your daily regiment can be a bit daunting, but you can use
