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Brett Tabke on Pubcon Turning 20, Anger at Google & The Power of Content [PODCAST]

Podcast: Download Subscribe: Apple Podcasts | Android | “[W]e’re a conference about marketing and we’re constantly learning about marketing in order to market our conference about marketing. It’s a circular reference, which really helps us market the conference better.” If you’ve been in the SEO or digital marketing space for a while, you’ve probably heard …

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Valve says turning away researcher reporting Steam vulnerability was a mistake

In an attempt to quell a controversy that has raised the ire of white-hat hackers, the maker of the Steam online game platform said on Thursday it made a mistake when it turned away a researcher who recently reported two separate vulnerabilities. In its statement, Valve Corporation references HackerOne, the reporting service that helps thousands …

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Why Brands are Turning to Spotify as the Next Big Social Platform

There are so many social networks to choose from today: Instagram, Facebook, Twitter, LinkedIn, Pinterest. Maybe YouTube? Maybe Reddit? We’d love to let you in on a secret one that’s flying under the radar. Spotify! We’ve spent time digging into the rise of Spotify as a social media platform, used by today’s hottest brands. The …

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Australians are turning to search but marketers continue to invest in social media

Australian consumers are increasingly turning to search instead of family and friends because of the convenience. However, a report by Salmat has found that marketers are not tapping into this opportunity and putting their money into social media instead. Shane McClelland, the head of marketing and corporate communications at Salmat, notes that in 2018, 72% …

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