UI

Yext adds TripAdvisor to listings network, conversational UI for local data updates

Yext has added TripAdvisor to its Knowledge Engine location data management platform. In addition, last month, Yext rolled out a new conversational interface for content and local data updates, which the company calls Knowledge Assistant. The TripAdvisor integration enables restaurant operators (and presumably, later hotels) to manage a range of attributes (e.g., hours, menus) through

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Google Maps gets brighter UI, new category icons and more color-coding

Google is updating its Maps look and feel. The company has changed colors and added icons to correspond to places and business categories. The palette is also brighter. Food and drink is orange or gold, shopping is royal blue, services are lavender, entertainment is turquoise, outdoor activities and places are green and so on. Google says

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TV analytics, conversational UI & online holiday retail sales forecasts

Amy Gesenhues is Third Door Media’s General Assignment Reporter, covering the latest news and updates for Marketing Land and Search Engine Land. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed

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