You’ve heard it before. Whether it’s a new idea you’re gearing up to pitch, or a request handed down to you from upper management. “Show me numbers!” Thus, you have carefully examined and prepared data that show exactly what has happened in your accounts to-date, what’s worked and what hasn’t, and you are equipped to […]
PPC Divination: Forecasting Uncertainty in Excel Read More »
Mediamodifier / Pixabay We are living in an age of uncertainty. There’s more volatility in our politics, economics, and increasingly, our climate. For brands, this translates into sudden support spikes. In 2016, Con Edison weathered the impact of Storm Jonas upon New York City. Intuit, maker of TurboTax, saw its own tsunami of questions rising
How to Prepare For Support Spikes in the Age of Uncertainty Read More »
Ronda Rousey famously crashed WrestleMania 31 when she teamed up with The Rock against Triple H and Stephanie McMahon in a segment. The tease suggested something more at the following WrestleMania. However, Rousey’s name has not surfaced in mixed martial arts for some time after she suffered back-to-back losses against Holly Holm and Amanda Nunes.
