Update

Social Media News Update | Week of 7 August 2017

In this week’s ‘Skim: social media speeds past 3 billion users (and other stats you need to know); how Facebook’s new platform for original video could change it forever; LinkedIn expands partners program with new capabilities, and what it could mean for your company or brand; YouTube dives into mobile messaging with new features; Google […]

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New Facebook Feed Ranking Factor, New Google Quality Rater Guidelines + More: Weekly Forum Update

This week there have been some interesting news from Facebook, with announcements that they will no longer be counting accidental clicks and that load time will now be feed ranking factor. Members also discussed the state of AI and if the current AI techniques are all that they are promoted to be. In Google news,

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Facebook Announces New News Feed Update to Further Restrict Spammers

Facebook’s continuing to expand its efforts to restrict the reach of spam and misleading content, announcing yet another News Feed algorithm change, this time solely focused on a practice called ‘cloaking’. Cloaking is a more advanced spammer tactic – the process uses re-directs, based on the viewers’ IP or other identifier, in order to avoid

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Social Media News Update | Week of 31 July 2017

In this week’s ‘Skim: Facebook unleashes Messenger 2.1 with all-new business-friendly features, and it’s reportedly working on a revolutionary futuristic video-chat device; Snapchat is dealt new blow with stock market rejection, and it joins fight against terror and extremism; Pinterest homes in on search with new selling focus; Facebook’s big algorithm change will make you

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Facebook Messenger Gets AI Update and Social Influencers

Facebook Messenger isn’t quite as popular with businesses as Facebook is. But a new feature that integrates AI could make the platform a bit more user friendly for businesses. Meanwhile the latest crop of social influencers is — going to camp? Learn about these news updates and more in this week’s Small Business Trends news

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Google quality raters update, Google shopping cards & mobile-first

Barry Schwartz Barry Schwartz is Search Engine Land’s News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on social media at @rustybrick, +BarrySchwartz and Facebook. For more background information on Barry, see his full bio and

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Think You Got Hit by the Google Fred Update? Here Is What to Do

Arguably, the biggest Google algorithm shakeup of 2017 occurred on March 8. Of all things, it was called…Fred. The sheer randomness of the name and the massive drop in traffic that many sites experienced have left a lot of marketers scratching their heads. What happened, who was affected and why? More importantly, what steps do

Think You Got Hit by the Google Fred Update? Here Is What to Do Read More »

Facebook Messenger Update Introduces AI for Business Objectives

Facebook (NASDAQ:FB) just announced it has improved its Messenger Platform after listening to its business partners and developer community. With Facebook Messenger Platform 2.1, which comes just a little after three months of 2.0’s release, the company has been focusing on improving its AI and chatbots. Facebook Messenger Platform Update 2.1 The company says the new

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