UserCreated

Vivoom turns user-generated content into user-created ads

A-From MTT, Channel: Martech: Social, Marketing Tools, Marketing Tools: General / Good To SEO

Individual clips from Maroon 5’s Vivoom-powered “Confessionals” The biggest difference between today’s advertising and advertising in the days of “Mad Men” is the current importance of users who create and share content about your brand. A user passing around imagery showing a product being used, particularly if it comes with that user’s implied endorsement of […]

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Snapchat Will Showcase User-Created Lenses as Part of New Program

Augmented reality is believed to be the next big thing in social media, and the winner of that race will be the platform with the most innovative, popular tools and options – the overlays and interactive tools that get people talking and engaging within their apps. Thus far, Snapchat has lead the way on this