Creating story-driven marketing messages: Interview with Bart Visser

Brand Storytelling, Digital marketing strategy, Marketing using virtual and augmented reality /

“Brands have realized they need to create a compelling narrative that excites, surprises and inspires consumers, potentially through ‘immersive’ experiences” Bart Visser, Director of Brand Marketing Spark Networks SE In preparation for the Brand Marketing Summit Europe, we are continuing with our interview series. Our previous interview featured Michal Szaniecki, Managing Director SEAT and CUPRA, […]

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