VR

Oculus Rift Goes After Business Sector With New VR Bundle

Oculus VR is now trying to tap into a new market to boost the sales of its high-end virtual reality device. The company is now launching Oculus Business, effectively sweetening the deal for companies to snap up its Oculus Rift bundle. Oculus vice president Hugo Barra made the announcement of its business bundle during the

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Facebook Introduces Oculus for Business Bringing VR to Your Office

Oculus for Business is one way Facebook (NASDAQ:FB) is looking to bring Virtual Reality (VR) to the masses. The $900 professional Rift bundle is priced to make many small businesses consider the technology. Although not cheap, it is not prohibitively expensive. The question is, how can small businesses justify this expenditure, and what can they

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LinkedIn mobile video ads, Oculus VR app discovery & Facebook’s missing Russian data

Michelle Robbins, SVP Content & Marketing Technology, oversees editorial direction as Editor in Chief for Third Door Media’s digital publications, Marketing Land, Search Engine Land and MarTech Today, directing a full-time staff of reporters and editors managing contributed content. She is responsible for developing the content strategy across all properties and aligning those initiatives with

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Oculus looks to improve VR app discovery with content-based search

Oculus is giving developers more options for getting their virtual reality apps in front of the right people. Until now, owners of Samsung’s Oculus-powered Gear VR headset could only search for apps by name. For example, to find The New York Times’s NYT VR app, a person had to type “nyt” or “nyt vr.” That

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At MarTech conference, tech evangelist Robert Scoble envisions how AR and VR will transform marketing

Robert Scoble wearing glasses that are displaying 360-degree video from the camera he’s holding Fasten your seatbelts. Those weren’t the exact words used by tech evangelist and author Robert Scoble in a keynote address on Wednesday, the last day of our MarTech Conference in Boston. But that was the basic idea, as he touted the

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