Wanted

4 new search metrics in Google Ads to give you what you really wanted out of average position

Is my search ad at the top, or can I be doing even better? It’s one of the things I think about most often regarding Google Ads. For the searches that matter to me and my business, am I showing up and showing up prominently? Average position has long been used by advertisers to try

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Tommy John Launched Out of a Problem That I Wanted to Solve

Like many businesses, Tommy John was launched out of a personal need to solve a problem. Tom Patterson, CEO of Tommy John, was inspired to start his now wildly successful clothing company Tommy John because he couldn’t understand why nobody was doing anything to fix the undershirt and underwear problem he was having. Tom Patterson,

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Everything You Ever Wanted to Know About Newsletters (But Were Afraid to Ask)

stux / Pixabay With the new GDPR privacy regulations taking effect not only in the E.U. but for businesses worldwide who might do business with residents of the EU, many digital marketers are starting to rethink their lead generation strategy. For one thing, privacy regulations have made it so that we must specifically and directly

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7 Tips to Start Building the Business Blog You Always Wanted – Small Business Trends

Having a blog is important to the long-term success of a small business’s marketing strategy and the overall reputation of the business. Knowing how to begin blogging can be confusing, leaving many people staring at a blank screen. If you’ve started your small business blog but don’t know what to do next, consider the following

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You Asked, Bing Listened: Most Wanted Updates for 2018

January 22, 2018 New year, new you…new updates! With 2018 finally here, Bing is rolling out some awesome new features that you’ll need in your marketing strategy. We’re going to release the most wanted Bing pilots that are coming out based on YOUR requests, the scoop on what Bing is working on for the future,

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