Wayfair

How Removing Navigation Links at Wayfair Increased Traffic by 10 Percent

Internal navigation links on your site can dramatically and negatively impact search traffic referrals says SEO expert Alex Stein. Extra links lower the site authority that your transfer to other pages on your site. “It’s our job as SEO optimizers to optimize the flow of authority of a site,” noted Stein in aMozCon talk. Alex Stein, …

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Sales Tax Expert on Impact of Supreme Court’s Wayfair Decision

For roughly 200 years, the U.S. Supreme Court has resolved disputes arising from companies selling products across state borders. The conflicts often center on the preservation of interstate commerce and a state’s ability to govern itself. A notable case occurred in 1992 when the state of North Dakota sued Quill Corp., an office-supply firm, which …

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The Impact of The Supreme Court’s Ruling in South Dakota v Wayfair

This week, the Supreme Court issued a long-awaiting ruling in South Dakota v Wayfair, Inc. Given the interest in this ruling and ongoing debate concerning its impact, we wanted to share our perspective with BigCommerce merchants. Background In March 2016, South Dakota passed Senate Bill 106 (S.B. 106), which required sellers of goods or services …

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