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Integrating the Customer Experience with Obele Brown-West, EVP, Weber Shandwick

October 15th, 2019 podcast SMW Staff This week’s episode of Social Media Week’s Leads2Scale podcast features Obele Brown-West, Executive Vice President, North America Digital Client Experience Integration Lead at Weber Shandwick. A recipient of PRWeek’s Innovation 50 Award and a 2016 PRWeek 40 Under 40 honoree, Obele has led national and global marketing initiatives with …

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Marketing Strategy – The Digital Marketer: Larry Weber and Lisa Henderson Talk to Marketing Smarts [Podcast] : Marketing Podcast

Sign up to gain access to thousands of marketing resources! Don’t worry … It’s FREE! Larry Weber is chairman and CEO of Racepoint Global, an advanced marketing services agency. He previously founded Weber Shandwick, the world’s largest PR firm. He is the chairman of the board of directors of the Massachusetts Innovation and Technology Exchange …

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The Neuroscience of Buying: ‘Brand Seduction’ Author Weber

Sign up to gain access to thousands of marketing resources! Don’t worry … It’s FREE! Most marketers can recite their company’s mission statement or explain features and benefits, but do they know how their brand make people feel? What kind of associations do you want people to make with your brand? Is your brand jazzy …

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